d.Mark consulting LLC | Website Optimization

Website Optimization

Website ROI – Analytics REQUIRED

Thanks to reporting tools – today more than ever – raw data can be mined validating monies are well spent (or not) on digital marketing efforts. The cornerstone of judging and managing digital performance is largely based on analytics and tracking technology. It’s simply impossible to measure…

Un-Optimized Is Un-Acceptable

Website content was once nothing more than a company’s digital billboard – saving the expensive production cost of full color glossy brochures. You remember those – received (usually unsolicited) and then tossing them in the garbage – sometimes as the sales rep was crossing the lobby…

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